This report will focus on the online marketing practices of the Coca-Cola Company, suggesting how improvements can be made to its marketing activities so as to improve its general performance. The report will focus on the target market of the Coca-Cola Company, highlighting its advertising and promotional strategy. The report will to a fault discuss Coca-Colas distribution strategy and give recommendations as to how the marketing practices of the company can be improve. The Coca-Cola Company is the largest crapulence and soft make happy marketer, retailer and manufacturer in the world. The Coca-Cola Company currently has everyplace 500 different brands and it operates in to a greater boundary than 200 countries across the worl! d. The company was founded in 1886 and has its headquarters in Atlanta, Georgia. As of 2010, the companys total revenue stood at US $ 35.119 billion (Kochan 1997)....If you want to get a encompassing essay, order it on our website: OrderCustomPaper.com
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